Loosely inspired by Design Thinking, this Serious Game was designed precisely for those who want to undertake an entrepreneurial adventure but are second guessing themselves with a thousand doubts or feel that at this moment their business is facing uncertain times and needs a rethink.
The idea was born in the middle of the pandemic. People started to question aspects of their lives and current work situations, wondering whether this was really what they wanted to do for the rest of their lives. What was it that had cured the creative and self-empowerment block for Sara Malaguti, the brains behind the game? Imagination. So, why not start from here? Vision and imagination have a fantastic power when it comes to business modelling, even if they seem to be the complete antithesis of it at first glance. But the truth of the matter is that the capacity to see ourselves and others in different contexts and situations to those in which we currently are, is where innovation starts.